Design a Logo for Hackaroo — anzSOLAussie Solana Hackathon

Client: anzSOL

Twitter | Website | LinkedIn | Telegram

Project: Hackaroo Logo & Visual Identity

Hackaroo Website | Hackaroo Event Details

Deadline: 4 days from posting (earlier delivery = higher chance of selection)

Assets:

anzSOL brand assets

Offical Solana brand design & assets

1. Objective

Design a professional-yet-playful logo for Hackaroo, a Solana hackathon brand in Australia. The mark must fuse Roo (Aussie, energetic, approachable) and Hacker (digital, clever, tech-forward) into a single, smart identity that works both as a standalone brand and under the anzSOL umbrella.

This logo will be worn, shared, and posted by some of the most talented builders in the region — it must look instantly credible, stand out in feeds, and feel like something worth keeping long after the event.

2. Tone & Personality

• Aussie-friendly confidence — warm, welcoming, slightly cheeky without being silly.

• Intelligent & modern — appeals to first-timers and seasoned blockchain developers.

• Credible & clean — signals quality and professionalism in the hackathon space.

3. Design Directions

We’d love to see exploration anchored in Direction 1 and Direction 3, but if you’re inspired by another visual approach that you believe captures Hackaroo’s essence, we’re open to it.

Direction 1 — “The Digital Leap”

Minimalist kangaroo in mid-leap, built from geometric shapes or digital elements — motion feels like both “roo” and “data in motion.” May incorporate Solana spectrum subtly in a trail or cut.

Direction 3 — “The Friendly Cipher”

Bold, modern wordmark as the hero, with subtle roo/coding Easter eggs in the letterforms. “anzSOL presents” sits cleanly in the lockup. Rounded but confident sans-serif with light angular cuts for tech edge.

Note: Should be anzSOL in the above reference examples

4. Design Considerations

• Avoid cliché: no clip-art kangaroos, hoodie-wearing hackers, or neon gamer tropes.

• Find a hybrid or abstract visual that blends “roo” motion/energy with subtle coding, blockchain, or Solana nods.

• Vector-friendly and scalable for hoodies, tees, stickers, web banners, social avatars.

• Colour palette: may reference Solana’s spectrum but should stand on its own; avoid overwhelming gradients.

• Typography: modern, confident sans-serif; no heavy gamer fonts or over-stylised type.

• Must work in full colour and single colour applications.

• SolanaANZ logo can be refined or adapted to integrate more naturally with Hackaroo while maintaining brand recognition.

5. Strategic Visual Hooks

The name “Hackaroo” is short, memorable, and disarmingly friendly. The visual identity should counterbalance that casualness with polish — making the event feel both fun and worth taking seriously.

Think:

• Agile motion lines or forms hinting at a kangaroo leap.

• Minimalist geometric shapes that double as blockchain nodes or network grids.

• Negative space or angular cuts to suggest code brackets, chevrons, or cursor movement.

6. Deliverables

• Primary Logo: with & without “anzSOL Presents” lockup.

• Secondary Mark / Monogram: for small-scale use.

• Suggested Colour Palette.

• Typography Recommendation: heading + body pairing.

7. Success Looks Like…

When a dev sees it: “serious hackathon with a spark of personality.”

When a first-timer sees it: “I’d feel welcome there.”

When it’s on a hoodie: “I’d wear that anywhere.”